- March 19, 2020
6:00 pm - 8:00 pm
Storytelling is our most ancient form of communication.
Scientific research over the past decade has found we are hardwired to engage with and respond to stories in our physiological makeup. But above and beyond the science, we all love to hear and tell stories every day; both fact and fiction!
However, in today’s media-saturated world, it can be challenging to know which stories to pay attention to, and conversely, how to share stories that others will pay attention to.
For professionals today, a presence on the Internet, via social media or other networks is vital. Our story, our personal brand is key to our success.
This session, the Art and Science of Story, explores why stories are so engaging, and canvases the key structures for constructing a ‘story that sticks’.
Time: 6pm networking followed by a 6:30pm start
Venue: Decima Glenn Room, Level 3 – UoA Business School – Owen G Glenn Building, 12 Grafton Road, Auckland, 1010, New Zealand
Directions: Once you have arrived at Level 1, please proceed to the Executive Education course registration desk by taking the lift to Level 3 (Room 310 – Decima Glenn Room). These lifts are located past reception to the right.
Parking: There is paid parking available at the Business School, 12 Grafton Road, directly underneath the Owen G Glenn building to enable you to arrive hassle free and ready to learn! Simply enter the car park, take a ticket, and then take the lift to level 1, then proceed to level 3.
Bio: Andrew Melville
Andrew is a facilitator, coach, and storyteller – helping leaders and organisations connect their people with their purpose.
For the past 15 years, he has led his own communications and facilitation agency while working across business, government, not-for-profit, and Iwi sectors. He has developed and delivered communication and engagement strategies, in addition to coaching and facilitating leaders in effective communication and storytelling.
Andrew’s career began in radio news and current affairs with Radio New Zealand, and freelancing in London and Cologne in the 1980s and 90s. He then traded journalism for communications, working as a stakeholder engagement and public affairs specialist for the then Waitakere City Council and Mayor Sir Bob Harvey. Andrew moved from local government to academia – taking up a role as a senior lecturer in communication studies and then as a Public Affairs Manager at AUT University. While at AUT, Andrew also completed a Masters in Communication Studies.
All events with the University of Auckland have sold out several days before the event. We encourage you to be quick and grab your ticket now.
University of Auckland Executive Education provides business courses for working professionals. If you would like to view courses available, please click here https://www.exec.auckland.ac.nz/short-courses/